This is an awesome slideshow from @Hubspot. I love this type of data because it helps me to show my coaching clients and small business owners the effect of social media.
Here’s a brief overview of the findings…
Companies focused on inbound marketing generate leads at a 60% lower cost than companies that focus on outbound marketing.
Out of companies who blog, 46% have attracted revenue through their blog.
Out of companies who blog regularly, 90% attracted customers through their blog if they post daily, but only 38% attracted for those who blog monthly.
Blogging increases your Twitter reach by 75%.
Websites with blogs get 55% more visitors.
Facebook pages for US companies have 4,300 Facebook fans on average.
63% of businesses say blogging and social media generate leads at a lower cost compared to other marketing activities.
Excellent info – re-tweeted!