SMO Explained

Nikki Harness Philbeck September 10 at 7:41am
Social Media Outsourcing
Good morning,

I have been speaking your praises and I have a great friend who wants to sign up with you. He is on your friend’s list. He’s been fb stalking you ever since I told him about you lol. His name is xxxx. I’m almost positive he’s on your friend list but his tele is xxxx.

Have a great Friday. I’m so proud to see you climb the ladder of success & be a part of it. You’re doing awesome! I’d also like to tty about handling more for me such as twitter etc when you have time.

Nikki Philbeck
Orlando, Florida

Our Monthly SMO Program (Social Media Optimization) is designed to give you peace of mind while we work behind the scenes to promote your business through social media. This page describes what we do for our clients in detail. If you want more information, please fill out this SMO Info Request Form, or give us a call directly at 972-510-9177.

  • Goals and Objectives
  • SMO Program Packages
  • Getting Started
  • Your Role
  • Measuring Results
  • Communications
  • Additional Services

Goals and Objectives

The goal of our Program is the consistent monthly advertising of your business among popular social media sites using dotJenna’s 7 Steps to Social Sales Success. We will promote you and your business using the most viable resources available, including Twitter, Linked In, Facebook and Word Press. Which social sites we use will depend on your business and your target market. At this time, we are primarily marketing on Facebook because the results are outstanding.

Understanding that the web and social media is constantly progressing, please rest assured that we will keep you informed of current trends. We will also make adjustments to our processes as the marketplace requires, keeping your web presence cutting edge.

Our work starts with the Facebook Profile Page, by adding friends and building a community of engaged people who fit the demographics of your niche target market.

Getting Started


The first thing we will do is request that you fill out our SMO Questionnaire and the Online Identity Questionnaire. Please fill it out and fax it back to us at 972-408-0693, or you may simply scan it and email it to dotjennasmo@gmail.com

Everything that we do will be individualized to you, your business and your target market. We’re pretty good at this, and we have lots of sales and marketing experience and passion, so you can trust us to make you look great.

Send us your list of clients or database and we’ll be happy to search for them on Facebook, and then to add them to your network.

Your Role

Your social media advertising success is dependent upon our efforts together as a team. If you can perform the following types of duties, you will experience even more success, more quickly. If you are unable to assist with our work in any way, you will still get results, but not as much as if you were fully engaged in the process.

Things you can do to help

  • Upload a great Profile Pic
  • Follow-Up on Leads
  • Regular Personal Posts about what you’re doing.
  • Uploading colorful, interesting photos of yourself.
  • Hosting events regularly.
  • Add Facebook page to regular marketing.
  • Add existing clients to Facebook page.
  • Send us a list of existing clients so we can add them.
  • Log in regularly and fill the holes since we can’t be there 24/7.

SMO Program Packages

Work is performed daily, Monday through Friday, CST. If we miss a day or two, we will make up for that time on the third day. Rest assured that your account will be monitored regularly.

Click Here to View our Monthly SMO Package Options

Measuring Results

You will be able to measure results after roughly six months. Key Performance Indicators (KPIs) include:

  • Large network of niche target market
  • Fully engaged community
  • Increased Website and/or Blog Traffic
  • Broader reach, name recognition
  • Increased popularity
  • Increased business, leads & buzz

Communications

If you have questions about your account, it is crucial that you contact the appropriate representative via email. All requests, comments, concerns and communications must route through the email address of dotjennasmo@gmail.com. The reason we require email only communication for our SMO Program, is to keep costs down for you. If you wish to have a personal, one-to-one consultation with a one of our Certified Social Media & Branding Experts in person on the phone, we can arrange a consultation for a fee.

Additional Services

We offer a variety of other services if you are interested in branding your business, getting coaching or building a WordPress website. We are here to meet all your Social Media Branding, Sales & Marketing needs.